Where to Buy Official F1 Merch in 2026: Every Team Store in One Place
By Entrashop Editors · Last updated
Quick answer: For official merch, your team's store or the F1 Store. For authorized retailers, Fuel for Fans and TheRaceWorks. For Ferrari, McLaren and Aston Martin team collections, PUMA's official motorsport shop.
At a glance
| Team / store | Official store | 2026 kit/apparel partner | Also sold at | Ships internationally? | Official site |
|---|---|---|---|---|---|
| F1 Store (multi-team) | f1store.formula1.com (opens in a new tab) | Check team store | Check team store | Check team store | Visit |
| Ferrari | store.ferrari.com (opens in a new tab) | Check team store | PUMA; Fuel for Fans | Check team store | Visit |
| McLaren | store.mclaren.com (opens in a new tab) | Check team store (PUMA listed among store brands) | PUMA; Fuel for Fans | Check team store | Visit |
| Mercedes-AMG | shop.mercedesamgf1.com (opens in a new tab) | adidas | Fuel for Fans | Check team store | Visit |
| Red Bull Racing | redbullshop.com (opens in a new tab) | Check team store | Fuel for Fans | Check team store | Visit |
| Williams | shop.williamsf1.com (opens in a new tab) | Check team store | Fuel for Fans | Yes (store FAQ) | Visit |
| Alpine | store.alpinef1.com (opens in a new tab) | Castore (store operator) | Fuel for Fans | Check team store | Visit |
| Aston Martin | shop.astonmartinf1.com (opens in a new tab) | Check team store (store run by PUMA Group's stichd) | PUMA; Fuel for Fans | Yes (free international shipping available) | Visit |
| Haas | haasf1.shop (opens in a new tab) | Castore (store operator) | Fuel for Fans | Yes (shipping worldwide) | Visit |
| Cadillac | shop.cadillacf1team.com (opens in a new tab) | Check team store | Fuel for Fans | Check team store | Visit |
| Audi | store.audif1.com (opens in a new tab) | adidas | Fuel for Fans | Check team store | Visit |
| Racing Bulls | redbullshop.com (opens in a new tab) | Check team store | Fuel for Fans | Check team store | Visit |
| Fuel for Fans (authorized retailer) | fuelforfans.com (opens in a new tab) | Stocks all 11 teams | — | Check team store | Visit |
| TheRaceWorks (authorized retailer) (opens in a new tab) | us.theraceworks.com (opens in a new tab) | Official F1 merchandise | — | Check team store | Visit |
| PUMA Motorsport | us.puma.com (opens in a new tab) | Ferrari, McLaren, Aston Martin collections | — | Check team store | Visit |
| F1 Authentics (memorabilia) | f1authentics.com (opens in a new tab) | Authenticated memorabilia | — | Yes (worldwide shipping) | Visit |
| Silverstone Shop | merchandise.silverstone.co.uk (opens in a new tab) | Castore products listed | — | Check team store | Visit |
The brands
F1 Store (multi-team)
Best for Official team merchandise
Gear for every team and driver in one place, plus legends ranges, models and art.
Visit official site (opens in a new tab)Ferrari
Best for Official team merchandise
Scuderia Ferrari replica kit next to Ferrari's own fashion, eyewear and collectibles.
Visit official site (opens in a new tab)McLaren
Best for Official team merchandise
Team kit and driver merch from McLaren, plus fashion collaborations.
Visit official site (opens in a new tab)Mercedes-AMG
Best for Official team merchandise
Silver Arrows teamwear, driver merch and helmet replicas, sold by the team itself.
Visit official site (opens in a new tab)Red Bull Racing
Best for Official team merchandise
Official Red Bull Racing teamwear, caps and accessories from Red Bull's own shop.
Visit official site (opens in a new tab)Williams
Best for Official team merchandise
Williams teamwear and collaborations such as Marvel and New Era, run by the team.
Visit official site (opens in a new tab)Alpine
Best for Official team merchandise
Alpine teamwear plus New Era caps and team collaborations.
Visit official site (opens in a new tab)Aston Martin
Best for Official team merchandise
Official Aston Martin F1 teamwear and lifestyle pieces in the team's green.
Visit official site (opens in a new tab)Haas
Best for Official team merchandise
TGR Haas teamwear and fanwear from the team's kit partner.
Visit official site (opens in a new tab)Cadillac
Best for Official team merchandise
Tommy Hilfiger teamwear and Spark models for F1's newest team.
Visit official site (opens in a new tab)Audi
Best for Official team merchandise
Audi F1 teamwear and driver merch made by adidas.
Visit official site (opens in a new tab)Racing Bulls
Best for Official team merchandise
Official Racing Bulls teamwear and accessories from Red Bull's own shop.
Visit official site (opens in a new tab)Fuel for Fans (authorized retailer)
Best for Multi-team official merchandise
Every F1 team in one shop, plus Porsche, BMW and Pirelli motorsport ranges.
Visit official site (opens in a new tab)TheRaceWorks (authorized retailer)
Not yet in our directory
Best for Multi-team official merchandise
An authorized retailer of official F1 merchandise. Not yet in our directory.
Visit official site (opens in a new tab)PUMA Motorsport
Best for Official team merchandise
Replica team kit and racing sneakers from an Official F1 Provider.
Visit official site (opens in a new tab)F1 Authentics (memorabilia)
Best for Official team merchandise
Race-used parts and signed pieces under an official F1 licence.
Visit official site (opens in a new tab)Silverstone Shop
Best for Official team merchandise
Official team gear and Silverstone merch straight from the circuit.
Visit official site (opens in a new tab)
F1 Store vs team store vs authorized retailers
The F1 Store is Formula 1's own multi-team shop. Team stores focus on a single team's range. Authorized retailers like Fuel for Fans and TheRaceWorks carry official products from several teams in one place.
Ferrari
Shop Ferrari merchandise at store.ferrari.com. PUMA's US site and Fuel for Fans also carry Ferrari gear.
McLaren
McLaren's official store is store.mclaren.com, which lists PUMA among its brands. PUMA and Fuel for Fans also carry McLaren gear.
Mercedes-AMG
The Mercedes-AMG store at shop.mercedesamgf1.com features adidas Motorsport teamwear for the 2026 season.
Red Bull Racing
Red Bull Racing merchandise is sold through the Red Bull Shop's racing section. See our Red Bull Racing shop page for the editor pick, then use Visit official site to reach the team store.
Aston Martin
The Aston Martin store is operated by stichd, part of the PUMA Group, and advertises free international shipping availability.
Alpine and Haas
The Alpine and Haas stores are both operated by Castore. The Haas store notes that it ships worldwide.
Williams
The Williams store states that it offers worldwide shipping.
Audi
The Audi store presents its 2026 teamwear as adidas x Audi Revolut F1 Team.
Cadillac and Racing Bulls
Both teams sell merchandise online; check each team store for current ranges and shipping options.
Buying at the track vs online
Track shops can have event-specific items, and buying online lets you browse full ranges ahead of race weekend. Check each store for current offers.
Collectibles and memorabilia
F1 Authentics offers authenticated memorabilia and ships worldwide. Scale-model makers such as Minichamps and CMC are also on Entrashop.
How to buy genuine F1 merch
Buy directly from team stores, the F1 Store or authorized retailers listed on this page, and check the store URL before you check out.
Shopping tips for race season
New team kit usually launches around the start of the season, and driver-specific items can sell out quickly. If you want a specific size or driver, buy early from your team's official store. Sign up for your team store's newsletter if you want to hear about new drops. Sizing can differ between apparel partners, so check each store's size guide before ordering.
FAQ
Where can I buy official F1 merch?
From each team's official store, the F1 Store, or authorized retailers such as Fuel for Fans and TheRaceWorks.
Is the F1 Store official?
Yes, the F1 Store at f1store.formula1.com is Formula 1's official online store.
Is it cheaper to buy F1 merch at the track or online?
Prices and offers vary, so compare the team store online before race weekend.
Who makes the 2026 Mercedes and Audi team kit?
Both stores show adidas teamwear for 2026. For other teams, check the team store.
Do F1 team stores ship internationally?
Williams, Haas and Aston Martin state that they ship internationally; check each team store for others.
How do I know if F1 merch is genuine?
Buy from team stores, the F1 Store or authorized retailers, and check the URL before you pay.
Sources
- https://f1store.formula1.com/
- https://store.ferrari.com/
- https://store.mclaren.com/
- https://shop.mercedesamgf1.com/
- https://www.redbullshop.com/en-int/rb-racing/
- https://shop.williamsf1.com/
- https://store.alpinef1.com/
- https://shop.astonmartinf1.com/
- https://www.haasf1.shop/
- https://shop.cadillacf1team.com/
- https://store.audif1.com/
- https://www.redbullshop.com/en-int/
- https://www.fuelforfans.com/
- https://us.theraceworks.com/
- https://us.puma.com/
- https://www.f1authentics.com/
- https://merchandise.silverstone.co.uk/
- https://www.gpfans.com/en/f1-news/1077955/f1-2026-merch-team-kit-retailers/